How Machine Learning Can Work in Real Business Cases

 

There's no doubt that machine learning is one of the most interesting and hyped technological developments today. The technology is compelling substantial alterations in the way big businesses operate, and it's not just a futuristic idea like machine learning consulting companies companies are leveraging it with very impressive results. But can machine learning in business work for you? This article explores various applications for the technology in modern-day business cases.

 

Provision of More Meaningful User-Generated Content

 

On average, user-generated content (UGC) can be meaningless. It may be full of misspellings or even inaccurate information. But machine-learning models are able to distinguish between the best and the worst pieces of UGC, filtering out the meaningless and bringing to the fore the meaningful content. The technology has plenty of application in scenarios sompuch as email spam control. Machine learning also enables websites to provide their visitors with their most preferred and interesting content. 

 

Smart Product Search

 

Machine learning is the technology behind some of the smart product searches available online today. It helps customers find the products that suit their exact requirements faster. For example, someone selling bathtubs may leverage machine learning to filter out from its vast inventory the right set up, model, or design for a customer with an awkward-shaped bathroom.

 

A mobile application store may utilize machine learning to display the most relevant apps to its potential customers. The technology is also being used to show-case high-quality content to specific website visitors. Make sure to check out this website at http://www.dictionary.com/browse/artificial-intelligence and learn more about Ai.

 

Enhanced Customer Engagement

 

The majority of "contact us" web forms are growing leaner every year, and that's an important area in which machine learning has helped make business processes more efficient. With such forms, a user does not have to self-select a concern and fill excessively many fields provided in the form. Rather, machine learning is able to read the substance of a request in order to take the user to the right solution. The technology saves a lot of time for both the customer and support departments. That's possible because each department receives requests for relevant concerns that it's able to solve satisfactorily.

 

It's very clear that machine learning is real and it has diverse real world business applications today. The question is, are you ready to leverage the technology to the advantage of your business? And the good news is that machine learning consulting comes in handy for businesses like iot consulting firms that wish to look into ways they can leverage the technology today.